Your documents.
Answers for your customers.
Ettrick Answers is a helpful assistant for your WordPress website. It answers visitors’ questions from your own factsheets, policies and guides, so they get a clear answer straight away and you get fewer repeat emails.
Three steps. No training course.
If you can upload a PDF to WordPress, you can set up Ettrick Answers.
Upload your documents
Add factsheets, policies, price lists or guides as PDFs. The plugin reads them and gets them ready to search.
Add the assistant to your site
It appears as a small chat bubble in your own colours and wording. Add suggested questions to get visitors started.
Visitors ask, it answers
Answers come from your documents, with the source shown. If it can’t help, it invites the visitor to get in touch.
Built for businesses that already have the answers.
Most firms have the information written down somewhere. Ettrick Answers puts it in front of the right person at the right moment.
Public and members-only
Mark each document as public or members-only. Members see everything; visitors see only what you choose, and are invited to join for the rest.
Captures interested visitors
When a question needs a member, or can’t be answered, the assistant invites the visitor to leave their details so you can follow up.
Your brand, not ours
Colours, name and wording follow your organisation, so it looks like part of your own website.
Works with WP-Members
Already running a membership site? Ettrick Answers recognises your logged-in members automatically.
Fewer repeat questions. Better answers.
Ettrick Answers was designed with a UK trade association in mind, where members need quick, accurate answers drawn from the association’s own guidance.
It suits any business with a body of written information: trade bodies, clubs, professional firms, schools, retailers and service providers.
- Product and service factsheets
- Terms, policies and procedures
- Membership and joining guides
- Price lists and delivery information
- FAQs you’re tired of answering by email
Your documents stay on your own site.
The plugin runs on your own UK-hosted WordPress. Your documents are stored there, not on our servers, and you decide what is public and what is members-only.
To write an answer, the assistant sends the relevant extract of your document and the visitor’s question to an AI service. We’ll tell you exactly which services are used, so you can say so in your privacy policy.
- Documents stored on your own WordPress site
- You control public and members-only access
- Licence checked from a UK-hosted server
- Built and supported in the UK
Want to see it on your own documents?
Send us two or three of your factsheets and we’ll show you Ettrick Answers working on them. Friendly, no obligation, and you’ll talk to the person who built it.
Email us about Ettrick Answers