
Twelve Years of Digital Partnership
With the UK’s Leading Wet Leisure Trade Associations
The Client
BISHTA and SPATA
BISHTA — British and Irish Spa and Hot Tub Association.
SPATA — Swimming Pool and Allied Trades Association
(Both associations of BSPF — The British Swimming Pool Federation)
The Challenge
The British Swimming Pool Federation and its two trade associations — BISHTA and SPATA — required robust, reliable, web-based membership management systems.
These had to be capable of handling the data requirements of two active UK trade associations and their combined membership base. The system needed to be accessible by staff both in the office and working remotely, and flexible enough to evolve as the associations’ requirements developed over time.
The Solution
Ettrick Intelligence designed, built and has managed bespoke CRM and membership management systems for both BISHTA and SPATA for over twelve years.
The web-based platforms handle:
- Full membership database management for both associations
- Remote access for staff — office and home working
- Ongoing system development as requirements evolve
- Direct founder-level support and development throughout
Over a decade-long partnership built on trust, reliability and continuous improvement.
The Outcome
12+ years of continuous successful operations Engineering Experience
Remote working enabled — staff access from office and home
Continuously evolving — updated regularly to meet changing requirements
Active partnership — ongoing collaboration between Ettrick Intelligence and BSPF
Client Testimonial
You have now been successfully managing our BISHTA and SPATA systems for over 10 years. Over the last decade we have worked closely together to update the system to meet our requirements, and those of our Members. Your approach has always been very professional and the results have helped us drive our business forward. I look forward to many more years of collaboration.
Chris Hayes Managing Director, BSPF — The British Swimming Pool Federation.
Now Expanding
Building on this twelve-year partnership, Ettrick Intelligence is currently deploying the Document Intelligence Platform for the boards of both BISHTA and SPATA — bringing private AI document intelligence to the associations’ board-level operations.
Find out how Ettrick Intelligence can support your organisation.
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